How is the rent for an apartment determined?
By Olof Kernell • November 27, 2025
Knowing how apartment rent is set is important for both tenants and landlords. In Sweden, the rent is based on the utility value system, where factors such as the apartment’s standard, location, and comparison with similar homes influence the price. For short-term rentals, such as those done through Guestit, additional factors come into play. In this article, we look at the key elements that determine rent.
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“Short-term rentals offer flexible pricing, which can lead to higher income for property owners.”
The foundation of rent setting in Sweden
Sweden uses the utility value system to determine apartment rent. This means the rent is based on the apartment’s utility value, that is, the standard and quality from the tenant’s perspective. Factors that affect the utility value include the apartment’s size, layout, level of modernity, location within the building, condition, and sound insulation.
Access to an elevator, laundry room, storage space, garage or parking, and proximity to public transport and services also increases the utility value. The goal is that similar apartments should have similar rent.
Cooperation for fair rent levels
In Sweden, rent levels are often set through negotiations between landlords and tenant associations. These negotiations aim to reach an agreement on rent based on the apartment’s utility value and current market conditions. Through dialogue, the parties work to establish a rent level that is fair for both tenant and landlord. This system helps maintain a balanced rental market.
Comparing similar apartments
To ensure that the rent is reasonable, it is commonly compared with similar apartments in the same area. This method helps maintain fair rent levels and prevents unreasonable rent increases.
By analyzing rents for apartments with similar standard, size, and location, both landlords and tenants can better understand what constitutes a reasonable rent. This comparison method is a central part of the utility value system and contributes to a stable rental market.
Guestit’s pricing model for short-term rentals
For short-term rentals, such as those done through Guestit, a different pricing model is used. Guestit has developed its own pricing algorithm that analyzes market data in real time to optimize income for each property. By collecting prices and availability from various rental platforms across the EU, Guestit sets a base price per day for the coming 365 days.
The prices are then adjusted every hour based on factors such as event calendars, guest reviews, occupancy levels, and comparisons with similar listings in the area. This dynamic pricing helps hosts maximize their income while offering competitive prices to guests.
See also: What is short-term rental?
Differences between short-term rentals and traditional rent setting
In Sweden, traditional apartment rent is regulated by the rental law, where the rent is based on the utility value system and must be reasonable in relation to the apartment’s standard and location. For short-term rentals, such as those done through Guestit, the law on renting out private homes applies instead.
This law gives landlords more flexibility in setting the rent, which often makes it possible to earn more than with traditional long-term renting. However, even for short-term rentals, permission from the landlord or housing association may be required, and all tax regulations for rental income must be followed.
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